Electrovent / Electrolaser
Electovent is a leading solutions-driven South African, Cape Town-based manufacturer of approved HVAC components. The company supplies SABS and fire-certified approved airtight doors, fire, smoke, control and non-return dampers.
Under the umbrella of Electrovent, a secondary company has been established - Electrolaser - providing laser cut products. In association, both companies provide dependable, high-quality products promptly and at market-appropriate prices to the construction sector. This commitment ensures peace of mind regarding compliance with building safety regulations, reinforcing the overall dedication to delivering efficient solutions for the industry.
Client Services
Electrovent / Electrolaser
Discovery & basic strategy
Brand development
Logo & ID systems
Brand style guide
Collateral - print
Product photography
Challenge
Electrovent sought comprehensive visual assets, commissioning product photography and brochures to showcase their product range.
A logo design was commissioned for Electrolaser, aiming for an aesthetic connection to Electovent while maintaining a distinct identity to establish itself as an independent entity in the market.
Outcome
The result encompasses a unified Electrolaser logo that harmoniously integrates with the existing brand.
Additionally, a detailed brand style guide has been created, ensuring a cohesive and consistent market presence for both Electrovent and its subsidiary companies.
This style guide has been applied to design print collateral accordingly.